We will see. Could be another Dannon Yogurt.Originally Posted by awj223
Falsely touting the "clinically" and "scientifically" proven nutritional benefits of the product, Dannon even got a famous spokesperson, Jamie Lee Curtis, for the supposed digestion-regulator. But after a while, some customers didn't buy it.
A class action settlement last year forced Dannon to pay up to $45 million in damages to the consumers that filed the lawsuit and others who said they'd been bamboozled. The company also had to limit its health claims on its products strictly to factual ones.
False advertising is a bad thing. Class Action lawsuits are filed everyday when products are publicly touted to do one thing and fail to do so. Lawyers line up like 12 year olds to a Hannah Montana Concert. All they need are 3 people to claim they have been bamboozled and mislead and Voila.....you have a false advertisement class action lawsuit. Lawyers take these things on contingency.
The term ‘false advertising’, which is also referred to as deceptive advertising, is an illegal action taken by a marketer, manufacturer, or seller of a particular good or service to inaccurately advertise their underlying product. False advertising aims to persuade consumers in purchasing a product through the delivery of false or misleading statements.
And I am not advocating any type of "action"...just stating fact and responding to your comment.
Lets see what Mirage comes back with.
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